As a professional video producer, you face a growing demand for more content on a widening variety of devices and platforms. Today’s new, multiscreen world creates additional work, while budget and time constraints remain as tight as ever.
The ongoing transition from tape-based to file-based workflows offers the promise of dramatic productivity increases. But as you probably know, the greater flexibility of file-based media can bring its own set of challenges:
- It is still difficult for multiple editors to work on the same set of files.
- Source files can be huge and cumbersome to pass around.
- While creative teams used to work in a single location, today your team may be scattered around the globe, requiring that massive files be sent back and forth over a LAN or over the Internet by FTP—a process that not only consume valuable time, but can also lead to file duplication, confusion, and loss, as well as more troublesome file management.
- With more diverse teams, individual creative players often use a variety of software applications to manipulate your media assets, further complicating team cooperation.
One way to address these issues would be to allow editors access to shared media files across a network without copying. But in reality, bandwidth constraints make it virtually impossible for production team members to work together with full professional-quality source material across a network.
Low-bandwidth proxy files have been one stop-gap solution for working around bandwidth constraint. But proxy files must be generated before creative work can begin, and they still consume additional storage and require streaming servers. Because final edits are applied to the high-resolution assets only at the end of the creative process, use of proxy files adds time required for project completion, and blocks team members from seeing the original, pristine material as they work.
It can be very difficult to efficiently manage production-team collaboration in this new file-based world. Clearly, you need a more efficient solution. Now, Adobe Anywhere for video provides one.